A little-known feature about Gmail and Google Apps email is Google’s portable SMTP server. Instead of having to manage your own outgoing mail server, you can simply configure Google’s SMTP server settings into whatever script or program you wish to send email from. All you need is either a (i) free Gmail account or (ii) paid Google Apps account.
You have the option of having Google store and index the emails you send via its SMTP server, so all your sent emails will be searchable and backed-up on Google’s […]
Unfortunately it can happen that your mass mailings end up as spam or are rejected by the recipients’ server. Often this is not related to a malfunctioning of our SMTP server, but caused instead by some bad practices, often applied unconsciously.
So here’s a checklist of what you should verify first and foremost:
1. Configure your DNS.
This is extremely important. Configuring your DNS records with SMTPBD details is essential to ensure the best delivery rate and avoid to be filtered out by incoming servers. The procedure is extensively explained on […]
The best way to grow an email list is to do it slowly and organically, so that the contacts are really engaged and can become the top notch followers you want. Keep sending awesome and relevant content and you’ll see your list grow.
The best practice
If you just started your business, or just launched your website, you probably don’t have an email list to send to. So, create a form on your website to collect new subscribers.
Once you have your signup form […]
In case port 25 (the default port for SMTP) is blocked you can choose an alternate port. We suggest to use port 587 or 2525 for plain SMTP, and port 465 when using SMTP with SSL.